Photo and Video
Photography
Visually appealing and representative photography is a key element of compelling and influential storytelling and marketing materials. Our photography style reinforces UIC’s dedication to authenticity and a unified brand.
Video resources
All UIC videos should follow the guidelines on UIC branding for videos. There are separate guidelines for the seven health sciences colleges, which should adhere to co-branding guidelines set by SMC and VCHA, using the co-branded logo with a short statement at the end of each video. Contact vcha@uic.edu for access to co-branded logos.