Photo and Video
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Visually appealing and representative photography is a key element of compelling and influential storytelling and marketing materials. Our photography style reinforces UIC’s dedication to authenticity and a unified brand.
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All UIC videos should follow the guidelines on UIC branding for videos. There are separate guidelines for the seven health sciences colleges, which should adhere to co-branding guidelines set by SMC and VCHA, using the co-branded logo with a short statement at the end of each video. Contact vcha@uic.edu for access to co-branded logos.