Marketing and Media Engagement

Marketing and Media Engagement
The Marketing and Media Engagement team develops campaign content and paid media strategies, manages commercial filming projects on campus, and oversees trademark and branded merchandise through UIC’s licensing program to protect and promote the university’s registered trademarks and grow revenue. This team further helps to deliver a consistent on-brand constituent experience by developing and deploying marketing and advertising campaigns by working closely with external agencies, retail and licensing business partners, university partners and school-based marketing communicators.
Resources
Take the College Tour at UIC
Meet 11 inspiring students who are taking full advantage of all that UIC has to offer as Chicago’s groundbreaking public research university. They aim high and throughout their journey they learn to ask questions and question answers. This, above all, makes them uniquely UIC.
The UIC episode of “The College Tour” airs on Amazon Prime this fall.